MADE IN NEW YORK
A tactical media project
each set of images features the original poster many of which were featured on nyc subways. The second version of the ads have been altered to include different messages about the way breast augmentation and other body altering operations are being marketed. many of the phrases used in the edited photos are taken from the doctor's plastic surgery website.
each of the ads were printed onto post cards and distributed on the subway and on the street around midtown manhattan. the back of the postcard was a qr code which linked to this image